{"id":45766,"date":"2023-04-10T09:02:00","date_gmt":"2023-04-10T09:02:00","guid":{"rendered":"https:\/\/2022.q-lite.com\/?post_type=portfolio&p=45766"},"modified":"2024-10-22T11:44:04","modified_gmt":"2024-10-22T09:44:04","slug":"emerald-een-staaltje-kunst-voor-hoog-catharijne","status":"publish","type":"portfolio","link":"https:\/\/www.q-lite.com\/nl\/portfolio\/emerald-een-staaltje-kunst-voor-hoog-catharijne\/","title":{"rendered":"The Emerald Utrecht"},"content":{"rendered":"\t\t
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Een staaltje kunst voor Hoog Catharijne<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Opvallen met creatieve displays? Ja, daar zijn we specialist in.<\/p>\n

Voor winkelcentrum Hoog Catharijne in Utrecht mochten we een uniek project afleveren. Het indoor LED-display<\/a> met een extravagant design van 360 graden<\/strong> heeft z\u2019n vorstelijke naam \u2018The Emerald\u2019 zeker niet gestolen. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Het digitale kunstwerk doet dienst als\u00a0<\/span>impactvol advertentiemiddel<\/strong>, gericht op de vele bezoekers van het populaire shoppingcenter.<\/span><\/p>

The Emerald is echt een uniek kunstobject! Het maatwerk LED-project zorgt voor extra beleving<\/strong> in de ruimte en maakt impact op bezoekers.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"Led-kubus<\/figure><\/div>
\"Led-kubus<\/figure><\/div>
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<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Spelen met 3D<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Het<\/span>\u00a0<\/span>LED-scherm<\/a>\u00a0<\/span>heeft een<\/span>\u00a0<\/span>totale oppervlakte van 60 m2<\/span><\/span>\u00a0<\/span>waarbij elke zijde van het scherm apart wordt aangestuurd. De opties op vlak van beeldweergave zijn hierdoor eindeloos.\u00a0<\/span><\/p>

Ten opzichte van het grote display zijn de afzonderlijke LED-balken steeds iets gedraaid. Een indrukwekkend 3D effect dat menig hoofd laat draaien!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Een uitdagend project<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Het bijzondere LED-display werd bevestigd aan het dak van het pand. Het was bijgevolg noodzakelijk om extra aandacht te besteden aan het maximaal toegestane gewicht<\/strong>. Gelukkig heeft Q-lite een oplossing voor elk probleem. Dankzij een frame op maat, waarop de LED-modules en elektronica gemonteerd werden, bleef de gehele constructie onder het maximaal toelaatbare gewicht.<\/p>\n

Een tweede uitdaging was de opbouw en montage<\/strong> van het systeem. Om te voorkomen dat bezoekers van het winkelcentrum overdag hinder zouden ondervinden van de werken, werd het totale display in enkele nachten ge\u00efnstalleerd door onze monteurs. Flexibiliteit ten top!<\/p>\n

The Emerald in Utrecht is onderdeel van The Collective\u00ae, het digital Out of Home netwerk van blowUP media in de grootste steden van Nederland. In Hoog Catharijne zijn meerdere Premium Plus<\/em> advertising screens van blowUP media<\/em> actief.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Meer info over dit project?<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tContacteer onze adviseur:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Adviseur\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Arno Kessels<\/strong><\/p>

arno.kessels@q-lite.com<\/a>
+31 6 53 79 58 95<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"author":2,"featured_media":37527,"template":"","tags":[19,18,20,22],"markt":[303,10],"class_list":["post-45766","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-advertising","tag-indoor","tag-maatwerk","tag-retail","markt-audiovisueel","markt-retail"],"acf":[],"yoast_head":"\nThe Emerald Utrecht | Q-lite<\/title>\n<meta name=\"description\" content=\"Het project Emerald in Hoog Catharijne toont Q-lite\u2019s innovatieve benadering van kunst met digitale displays die de ruimte transformeren.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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